We are growing and updating our website. Report issues at hello@pulsrev.com

The best tool for TikTok analytics & insights
Exolyt is a TikTok analytics and social intelligence platform for brands, agencies, and researchers that tracks accounts, hashtags, trends, and influencer campaigns. It stands out with organic TikTok data analysis, sentiment insights, and social listening used for market research and content planning.
Exolyt is a TikTok analytics and social intelligence platform for brands, agencies, researchers, and growth teams that need measurable visibility into organic TikTok activity. Exolyt helps users analyze accounts, hashtags, videos, sounds, and audience behavior from public TikTok data. The platform includes account performance dashboards, trend discovery, hashtag tracking, video history, influencer discovery, campaign monitoring, sentiment analysis, share-of-voice reporting, and comment monitoring. Exolyt also surfaces audience demographics, related topics, user-generated content, and historical growth patterns so teams can compare brands, benchmark competitors, and spot emerging conversations early.
Teams use Exolyt for market research, creator sourcing, campaign reporting, reputation monitoring, and content planning based on live platform signals instead of manual browsing. Agencies can track multiple client accounts and export reports, while consumer brands can measure brand mentions, compare category presence, and understand how audiences react to products or campaigns. Analysts and research teams use Exolyt to study narratives, cultural shifts, and consumer sentiment visible in short-form video ecosystems. In a modern GTM and martech stack, Exolyt owns the TikTok intelligence layer, complementing CRM, BI, and social management tools with platform-specific data, workflows, and decision-ready insights.
Exolyt fits marketers, agencies, analysts, and brand teams at consumer brands, ecommerce companies, and mid-market organizations using TikTok for growth. It serves teams focused on influencer discovery, competitor tracking, campaign measurement, and social listening that rely on data-driven content and audience workflows.
What's included
What's included
What's included

Keyhole's Social Listening is available on Muck Rack

Get real Instagram followers every day

Grow fast on Instagram & TikTok
Exolyt tracks public TikTok accounts with dashboards for followers, engagement, posting activity, and historical growth. Exolyt also compares account performance over time so teams can benchmark campaigns, creators, or owned channels using consistent analytics.
Exolyt is built for marketers, agencies, analysts, researchers, creators, and investors who need TikTok market intelligence. Exolyt fits teams that rely on audience data, trend analytics, influencer workflows, and competitor monitoring for GTM decisions.
Exolyt monitors hashtags with visibility into usage, engagement, related content, and historical movement. Exolyt helps teams identify rising topics, measure campaign reach, and plan content calendars based on current TikTok trend data.
Exolyt includes Social Listening projects that monitor brand mentions and relevant conversations across public TikTok content. Exolyt helps teams organize listening workflows for reputation tracking, campaign monitoring, and category research.
Exolyt applies sentiment analysis to comments and social listening datasets to classify audience reactions. Exolyt gives teams a faster way to review response quality, identify spikes in negative feedback, and understand campaign perception.
Exolyt includes influencer campaign tracking and higher-tier access to an Influencer Database. Exolyt helps teams evaluate creators using audience analytics, engagement history, and campaign monitoring data before outreach or partnership decisions.
Exolyt supports brand comparison using shared performance metrics across accounts, hashtags, and content activity. Exolyt helps teams benchmark share of voice, posting momentum, engagement trends, and audience response inside a category.
Exolyt provides CSV exports, including historical datasets on paid plans, for downstream reporting workflows. Exolyt also lists Google Spreadsheet connectivity as an add-on for teams that manage analytics in spreadsheet environments.
Exolyt is browser-based and starts with adding tracked TikTok accounts, hashtags, or listening projects. Paid subscriptions include onboarding and training calls, which helps teams move from setup to active reporting quickly.
Exolyt pricing scales by tracked accounts, hashtags, influencer campaigns, listening projects, and data history depth. Exolyt keeps ten team members included on paid plans, making expansion easier for agencies and cross-functional teams.
We help B2B teams build predictable pipeline, optimize their tech stack, and scale revenue. Whether it's growth or product, let's talk.