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Data-Driven Deal Making
Mattermark is a B2B data platform for startups, investors, and sales teams, providing enriched company and contact data for smarter lead generation. It enables automated prospecting workflows, market research, and outreach prioritization using growth signals, funding data, and firmographics to identify high-potential opportunities faster.
Mattermark is a B2B data platform for startups, investors, and sales teams, providing enriched company and contact data for smarter lead generation. It enables automated prospecting workflows, market research, and outreach prioritization using growth signals, funding data, and firmographics to identify high-potential opportunities faster.
Mattermark is a B2B data intelligence platform built for sales teams, founders, marketers, and GTM operators to streamline lead generation and market research. It provides enriched company and contact data, including funding history, growth signals, hiring trends, and firmographics, enabling teams to prioritize high-value prospects. Users leverage Mattermark to build targeted prospect lists, automate outreach workflows, and integrate data directly into CRM systems like Salesforce. Its filtering and segmentation capabilities support precise account-based marketing and pipeline development, while real-time data enrichment improves lead quality and conversion rates. Mattermark is commonly used for prospecting, competitive analysis, and identifying fast-growing companies early. Positioned as a sales intelligence and data enrichment layer, it fits into modern GTM stacks by powering smarter workflows, improving outreach efficiency, and enhancing CRM data accuracy for scalable revenue operations.
Mattermark’s ideal customer includes B2B sales teams, founders, investors, and GTM operators at startups and growth-stage companies focused on data-driven prospecting. It best fits teams prioritizing lead generation, market intelligence, and automated workflows using enriched company data to identify, track, and engage high-growth opportunities.
What's included
What's included
What's included
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Mattermark uses growth signals like hiring trends, funding activity, and web traction to surface high-potential companies, enabling sales teams to prioritize lead generation and outreach based on real-time data insights.
Yes, Mattermark integrates with Salesforce to automatically enrich leads with 80+ data fields, allowing teams to trigger workflows, improve segmentation, and personalize outreach without manual data entry.
It offers firmographic data, funding history, employee growth, key contacts, and real-time news, helping teams build targeted prospect lists and enhance outreach strategies with reliable data.
Teams use filtering, segmentation, and saved lists to identify ideal accounts, track company changes, and align outreach workflows with high-intent signals for better conversion rates.
Yes, Mattermark provides REST and GraphQL APIs to integrate data into internal systems, enabling custom automation, scoring models, and scalable lead generation workflows.
They use it to discover fast-growing startups, track funding events, and monitor market trends, allowing more efficient sourcing, evaluation, and outreach to potential investment opportunities.
By providing enriched data and real-time company insights, Mattermark helps teams tailor messaging, making outreach more relevant and increasing engagement across sales workflows.
Yes, it integrates with Excel and Google Sheets, allowing teams to pull live company data into spreadsheets for analysis, reporting, and scalable workflow automation.
It enables users to monitor company growth, funding updates, and news through saved searches and alerts, helping teams maintain updated pipelines and act on timely opportunities.
Unlike basic databases, Mattermark combines verified data, machine learning-driven insights, and growth signals to help teams prioritize leads and build smarter, data-driven outreach workflows.
We help B2B teams build predictable pipeline, optimize their tech stack, and scale revenue. Whether it's growth or product, let’s talk.